It doesn’t matter your intention if the message doesn't translate. Good design looks good, great design triggers an intended response. There is an immeasurable power in great design. That power can put a new brand on the radar OR send the consumer running. Wise + Hype has a profound respect for the creative process.
Advertising is a vehicle for what is created. I've created everything from national Print and TV to Digital, Mobile and Tablet. Everything you’d expect from an agency 10x the size, but unlike some agencies, there's no B team, just the A team making sure the work is always at the highest level, with the best outcomes.
Cohesive strategy is the horse, execution is the cart, and as the saying goes "don't put the horse before the cart". Without a strategy that incorporates intended outcomes, the roadmap leads nowhere. We make sure we're rooted in understanding the brand, what the largest opportunities are and how to achieve them.
The creative technologists I work with invent new experiences and don’t just collaborate with creative, they’re a crucial part of it. I collaborate with top copywriters, innovative developers and technical geniuses. We collaborate for solutions without limitation. We never put a ceiling on ourselves or your vision.
Behind the Hype
Hello, I’m Jim Schlichting, an integrated Art and Creative Director. I have over 20 years experience providing powerful creative solutions and crafting thoughtful brand stories.
WISE+HYPE was started to provide smart designs and engaging experiences to businesses of all sizes. I build with simplicity, thoughtfulness, empathy and experimentation. I believe that great work comes from developing great relationships through collaboration and communication. I’ve been fortunate to have worked with large advertising agencies on fortune 100 companies, leading as a Creative Director for start-ups, while designing for the local hardware store too. All of my experience through the years has gotten me ready to work with you. So, let’s do this.
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